Mercedes-Benz promotes its 2018 Summer Sales Event in a touching commercial, featuring a young couple that take home a dog from a shelter.
The 30-second spot, titled “Rescue” and aimed at encouraging viewers to add a new member to the family, follows a man and his wife on their way back home after saving a sad dog from an animal shelter. Seated in the back seat of the car, their new furry friend is admiring the view, laps the woman’s frozen yogurt, is looking curiously at a horse from the farm and, finally, gets the chance to run and play on a green field.
The soundtrack music is the 2017 single “Side by Side” by American alternative/indie duo Layup (consisting of singer Chris Henderson and producer Chad Copelin), from their self-titled, 6-song EP.
The automaker also invites people to share their summer moments in their Mercedes-Benz on social media, using the #MBsummer hashtag.
Its Summer Sales Event, including offers on E-Class sedans, coupes, cabriolets & wagons, CLS Coupe, S-Class, C-Class, Mercedez-AMG GT, and more, ends July 2nd.