Hyundai showcases the 2018 Hyundai Kona, the first-ever Hyundai Kona with Blue Link, in a new commercial airing in the US, highlighting that “Life on Earth just got a little more intelligent”.
Titled “Long Distance”, the ad features a couple who are worlds apart, with him (Kevin) on Earth, near his Hyundai Kona, and her, Jenny, in the outer space, as she’s working as an astronaut. He sends her a text message, letting her know he misses her, and she replies with the same text. However, it soon turns out he wanted her to unlock the car because he, most probably, doesn’t have his keys at hand.
The soundtrack music is James Vincent McMorrow’s version of Steve Winwood’s 1986 song “Higher Love”, included on his 2010 debut album, “Early in the Morning”.
Hyundai Blue Link Connected Car Service, which is complimentary for three years, enables users to start, cool or warm their car before they even get in, lock and unlock the door from wherever they are by simply entering their PIN, get personalized vehicle health reports, alerts on in-car maintenance scheduling and more. Destination Search, powered by Google, is also available, which means that you can find nearby destinations by simply pressing a button and saying where you want to go, right from the driver’s seat. In addition, the Blue Link app also have a Remote Car Finder feature, perfect for the moments when you forget where you parked, and Stolen Vehicle Recovery, which can identify your car’s exact location and immobilize the engine until it’s recovered.
Heated front seats (standard on SEL, Limited and Ultimate trims), wireless charging for wireless devices, a 7-inch touchscreen and rear view monitor with parking guidance, a heads-up Display which shows important safety, navigation and audio information on a pop-up transparent panel between the windshield and instrument cluster, so the driver can always keep their eyes on the road, and Blind-Spot Collision Warning with Rear Cross-traffic Collision Warning are only some of the key features of the new Hyundai Kona.
The 2018 Kona range includes SE, ($19,500 starting MSRP), SEL ($21,150 starting MSRP), Limited ($24,700 starting MSRP), and Ultimate ($27,400 starting MSRP).