“Christmas is the time of the year with the most Living Well moments, so instead of celebrating just one bit, we are celebrating every bit – with a song that captures what the season really means to every one of us.” – this is the message conveyed by Sainsburry’s when launching its 2017 Christmas advert.
The spot, released with the hashtag #everybitofChristmas, features people all over Britain singing a festive song about “every bit of Christmas”, from silly and annoying bits, cheesy and embarassing, to exciting bits and tasty bits.
The full song has the following lyrics:
“Every bit of…
decorations in an old shoe box,
another pair of novelty socks,
Last mince pie? I’m taking that.
Big head ripping through paper hats,
Somehow there’s chocolate for breakfast,
Work out what Santa’s address is.
Snooze on the sofa,
classics on the telly.
Cheese, cheese, more cheese.
Mmm…that’s smelly.
Buying dad’s gifts.
Tricky mate.
Every bit of this
Lost the end of the sticky tape
Every bit of this
Nibbles weighing down my paper plat
Every bit of this
Both the in-laws staying late
Every bit of…
Mistletoe, parents snogging
Why satsumas in the socks?
Cracker jokes
Baby screams
Over speeches by the Queen
You bring the pigs
and I’ll bring the blankets
I love charades
I’m just bad at the hand bits
Best time for showing off
terrible jumpers
No one does roasties
in goose fat like
mum does
Hundredth time that we’ve had this playlist
The family sing-along’s not the greatest
Need some more pud’n’ custard now
Just to rid the taste of all the Brussels sprouts
Perfect festive movie
Every bit of this
Random family, who’s he?
Every bit of this
Till the tree’s gone droopy
Every bit of…
Christmas!”
The advert ends with the onscreen lines “Every bit of Christmas is living well” and with Sainsburry’s tagline, “live well for less”.