Chevrolet has released a new commercial starring Luke Bryan as he sings about some of the life’s most memorable moments.
The American singer and songwriter, who became a Chevrolet ambassador in 2016, replacing Kid Rock, is heard performing his upcoming single “What Makes You Country”, that will be available December 8. A series of scenes featuring various Chevrolet trims and illustrating some of the life’s most memorable moments, such as the moment one receives their first car (a Chevrolet, obviously), the first kiss in the highschool sweetheart, a painful breakup, the day one leaves the parents’ house to go to college, the engagement day, and more.
The spot ends with Bryan on the red carpet, ready for the 51st Country Music Association Awards, saying to the camera “For life’s greatest moments, including tonight, Chevy is by your side.” A voiceover then mentions that the CMA Awards, set to broadcast on ABC, are presented by Chevrolet.
