MINI USA showcases the MINI Clubman and some of its most important features in a new ad, titled “Roominess”.
The spot features an European model of MINI Clubman with options and highlights that it boasts split rear doors that open with a foot-activated sensors, spacious boot, seating for five people, six doors, Start/Stop engine button.
The song playing in the background is “Top of the World” by :KYSN, which has been created especially for the MINI ad campaign.
The MINI Clubman, starting at $24.800, also boasts distinct British craftsmanship paired with world-class engineering and top-shelf finishes. With an enhanced performance, due to TwinPower Turbo engines, eight speeds and three distinct driving modes, the Clubman ensures safety through eight dual-stage airbags, Adaptive Cruise Control, Dynamic Stability Control system, which can automatically apply selective brake pressure or engine power to help drivers keep their car stay in control, head-up display, which puts essential motoring info, such as nav instructions, speed, and other alerts, closer to the driver’s line of sight, and an extremely strong frame
made from second-generation multiphase steel.