The brand of eau-de-vie vodka CÎROC promotes the CÎROC Mango, described as “a rich tasting spirit made with vodka distilled five times from fine French grapes”, in a new ad promoting also DJ Khaled’s latest single.
The spot, featuring a bottle of CÎROC Mango and its details, alongside pieces of mango, aims to highlights that this “rich tasting spirit” is “masterfully infused with a distinctive blend of mango and other natural flavors, resulting in a taste experience that is lusciously different and elegantly smooth”. CÎROC Mango can be enjoyed on the rocks, as a shot or mixed in cocktails.
The song used in the ad is “I’m The One” performed by DJ Khaled, Justin Bieber and rappers Quavo, Chance the Rapper and Lil Wayne. Released earlier this year, on April 28, this is the second single from Khaled’s tenth studio album, “Grateful”.