Renault UK showcases the new Captur, which made its debut at this year’s Geneva Motor Show and will be available to buy in the UK from the summer, in a 90-second advert.
The spot shows two couples using a Renault Captur to go places, highlighting, at the same time, some of the SUV’s design, boasting skid plates fitted to the bumpers at the front and at the rear, revamped radiator grills, fully LED headlights, fixed glass roof, allowing more light into the cabin, more qualitative materials in the cabin, and some of its features, such as the Bose Premium Sound System, which improves the car’s audio output, the R-Link which comes with a 7-inch touchscreen, 3G connectivity, Bluetooth, media playback and apps via Renault’s R-LINK Store and Android Auto.
The ad highlights that the new Capture features – this is for the first time ever – the Blind Sport Warning system, which detects the presence of moving vehicles in the door mirror blind spots and provides warnings, front and rear parking sensors and a reverse parking camera, which are optional, and Hands Free Parking, used by the driver for a reverse parking manoeuvre.
The song used in the advert is the 2016 single “Escape” by Saavan.