Cara Delevingne stars in a new commercial promoting the Magnum Double ice cream, part of the brand’s “Unleash Your Wild Side” campaign.
The spot, directed by MOSCHINO Creative Director, Jeremy Scott, who’s starring, as well, having a coffee at a table, features the 24-year-old English model wearing MOSCHINO and struts through the streets of New York as if she was on the catwalk, indulging with a Magnum Double, covered in a chocolatey layer, luscious sauce and a final crack of Magnum chocolate, while the MOSCHINO beasts are after her, trying to get their paws on her ice cream.
The animated beasts, which are some of Moschino’s uniquely crafted illustrations, are brought to life by the artist behind the animated characters in “Space Jam” and “Who Framed Roger Rabbit”, Uli Meyer.
The ad, featuring the track “Give Me Love” by Ex Priest, ends with the tagline “Release the Beast. Dare to go double”.
Magnum will be back at the Cannes International Film Festival, later this month, on May 18, to celebrate the “Unleash Your Wild Side” campaign, with Scott, Delevingne and Moschino’s beasts getting together again for another exciting reveal.