Volkswagen has released a new commercial, presenting the new Volkswagen Arteon.
The 90-second spot showcases the Arteon R-Line and Arteon Ellegance, whose name comes from the Latin word for art and alludes to the aesthetic lines of the design, and some of their most important features, such as spacious boot (offering up to 563 litres of luggage space) with easy-open and easy-close functions, active info display, 3Zone “Air Care Climatronic”, advanced dynamic cornering light, full-LED headlamps, and predictive cruise control.
The ad features a man driving the Arteon R-Line at night throught the city and a traffic officer patrolling a corner and, seeing the Arteon R-Line on one side and the Arteon Ellegance on another side thinking for a few seconds which one to allow to pass.
The ad ends with the onscreen lines “The all new Arteon. With stop and stare function” and “We make the future real”.