Tide has released the first part of its Super Bowl commercial, starring Jeffrey Tambor and Rob Gronjowski.
The 30-second spot features the 72-year-old American actor and voiceover visiting Gronjowski’s Dry Cleaners to take his shirt. The American football tight end for the New England Patriots, nicknamed Gronk, shows him a sleeveless shirt, making Tambor ask: “Excuse me, what’s this?”
“It’s your shirt”, answers Gronk, who’s wearing a sleeveless hoodie “accessorized” with a black headset.
“Where’s the rest of it?”, comes the next question, obviously.
“The soy sauce is gone”, explains Gronks, adding that it costs him $8.50.
While Tambor puts his hand in his pocket to search for money, the onscreen line “A better way is coming” appears.
The laundry detergent brand invites you tune in Super Bowl Sunday to watch the full spot.