Ryanair has released a new advert, highlighting that 2017 will bring “extremely low fares” and “extremely big adventures”.
“As the fog of New Year’s gradually lifts, the idea of a new you slowly springs to mind”, says the voiceover at the beginning of the 50-second spot, featuring a young man who wakes up among dozens of empty bottles and cans, obviously after a huge party.
“Maybe you’re going to drink more water”, continues the voiceover while on the screen the young man is shown surfing at Isurf Ireland, Strandhill, at 50 minutes from Knock (Ireland West). “Perhaps more fresh air”, continues the voiceover, while on the screen viewers get to see a man skydiving in Madrid, at just 35 minutes from the city centre. “Or simply fall in love with something new”, continues the voiceover, while on the screen viewers get to see a young man riding a bike off-road on a mountain bike trail in Ticknock, Dublin, at 40 minutes from Dublin Airport.
“With our extremely low fares, what’s stopping you?”, asks the voiceover at the end of the spot, inviting you to fly Europe from £9.99.