KFC has released a new commercial, promoting its new Georgia Gold Honey-Mustard BBQ, described as “finger lickin’ gold”.
The 30-second spot, titled “Success”, features a golden man, a replica of the brand’s beloved Colonel Sanders, in a golden house, who has a golden fish eating KFC from a tiny golden bucket, talking about success. He suggests that the key to success is not hard work, and mentions that “nothing says success like gold”. He then tries to pick up a golden tray with the new KFC Georgia Gold Honey-Mustard BBQ on it, and says “Hey world, I eat gold” after taking a bite.
The spot ends with the voiceover saying the tagline “New KFC Georgia Gold. It’s finger lickin’ gold”.