Gucci Spring Summer 2017 Collection – Rome
Gucci has released a new campaign video for the Gucci Spring Summer 2017 collection, bringing an homage to personalities like Cy Twombly, Mario Schifano and Laura Betti.
Set in Rome, the 60-second spot, by Glen Luchford, titled “Wild Days and Nights in Rome”, features a group of colorful individuals on the city streets and in vintage apartments, showcasing fashion items and accessories from the upcoming SS2017 collection while hanging out with tigers, lions and a giraffe, while eating fast-food meals, and partying in a marble fountain.
The track used in the ad is “Amore Disperato” by Nada.