McDonald’s UK Chicken Legend Range Advert 2016 – Judo
McDonald’s UK has released a new TV ad showcasing that a legend deserves a legend, and their chicken legend range, namely a chicken fillet and crispy lettuce in a toasted roll with a choice of three delicious sauces, is the best option.
The 39-second spot, titled “Judo”, features a judo class with one of the students volunteering for a demonstration, which proves to be painful for him as he gets beaten by the instructor.
“If we had to get Elliot a chicken sandwich, it would have proper chicken in it, his favorite sauce, and it would be on one of those toasted rolls, for always being the first to volunteer. Elliot’s a legend and a chicken legend is the least he deserves” – says the voiceover, as one of his class mates.
The spot ends with the voiceover saying “Chicken Legend Range – Always Available at McDonald’s”.
