UK smoothie company Innocent promotes its super juice in a new advert, aiming to highlight that this drink “is bursting with the goodness of pure fruit and veg and boosted with extra vitamins to help brighten your everyday”.
The 30-second spot features an amusement park employee arriving at work with a bottle of innocent super juice and deciding to go on a rollercoaster ride before kicking off the day. If initially he seems a little bit sleepy, soon he feels refreshed. “Yep, it’s a good morning for a good morning. innocent super juice.” – the voiceover says at the end of the advert, which is soundtracked by the 2018 single “Shake On” by Gold Brother.
Throghout the ad it is highlighted that innocent super juice is a source of vitamins B2, B3, and B6, which can help reduce tiredness and fatigue and it is advised to enjoy as part of a healthy and balanced diet.
Innocent super juice is available in three flavors: orange and blood orange, raspberry and cherry, and apple, pear and cucumber.