Emirates Airline has released a new commercial, aiming to highlight that Dubai is a great hub for connecting people around the world.
The spot, soundtracked by Queen’s iconic song “Don’t Stop Me Now”, features scenes in New York, London, Sydney and many other cities, and not only. Safari and serene beaches are also shown in the airline’s attempt to illustrate the idea that, thanks to its flight routes, which take off 500 times a day, you can easily get from a bustling city to a beach in a matter of hours.
The famous Dubai Fountain and the Burj Khalifa, which is the tallest building in the world, are also seen in the ad.
“At Emirates we believe that people, regardless of their backgrounds, have a strong desire to travel and experience the world for themselves. They want to be inspired, to discover, and to have fun.” – Boutros Boutros, Emirates’ Divisional Senior VP for Corporate Communications, Marketing and Brand, said, mentioning that they opted for a “creative approach that was uplifting and energetic, to remind people of the excitement of travel.”