Keeley Hawes stars in an advert for Ford, endorsing the all-new Fiesta.
The 60-second spot features the British actress, known for her roles in Line of Duty, Spooks, and Durrells, driving along in the latest version of the popular supermini, through various scenes of the past, including her own driving test in a blue Mark II Fiesta, giving thus viewers an overview on how things changed over the course of a few decades.
“It doesn’t matter where in Britain you live. Things, people, places – they’re all moving forward. All the time. We’re all busy making progress. As individuals and together. How far we’ve come can’t always be measured in miles.” – says the actress from the wheel of a white Fiesta, while on screen progress made in terms of technology is showcased, such as classes taught using tablets and video conferences. Olympic gold medal winning gymnast Max
Whitlock is also shown near a Gymnastics Centre, being approached by two girls willing to take a selfie with him,
after a scene featuring a little boy taken there by his mother.
The song used in the advert is “Loaded” by Scottish rock band Primal Scream, the first single released from their 1991 breakthrough album, “Screamadelica”.
Equipped with SYNC 3 to make life easier, B&O PLAY (option) to make journeys more entertaining and an openable panoramic roof to make every drive more enjoyable, the All-New Fiesta boasts a range of advanced features and systems, including Active Park Assist, Adaptive Cruise Control, Lane Keeping Aid, Traffic Sign Recognition, and Blind Spot Information System, Pre-Collision Assist and Door Edge Protectors, for a safe driving experience.
Among the All-New Fiesta models are Style (from £12.715), Zetec (from £14.215), B&O PLAY Zetec (From £15.165), B&O PLAY Titanium (from £16.895), ST-Line (from £16.145), Vignale (from £19,345), and others.