The British-based company P&O Ferries, that operates ferries from the UK to Ireland and Continental Europe, has released a new TV advert, urging you to “start your holiday before it begins” and promoting its special summer deal, launched to celebrate its 180th anniversary.
The 30-second animated spot features several persons of all ages on a ferry, talking about their trip. “It was so relaxing.”, “And the view is… Wow!”, “What about the food and the wine”, “It’s so cool!” – are some of the accounts given by those who used P&O Ferry to get to their holiday destination. “And then we got there” – adds a woman, revealing that all the previous feedback was regarding the ferry travel.
The ad ends with the voiceover inviting you to book your crossing by 26th of June for one of the surprise gifts offered by the company for the special occasion, including a Free Flexyi Upgrade (allowing you to sail four hours earlier or later than planned on one leg of your journey), Free priority boarding on one leg of your journey, or a £15 food voucher.
The song playing in the background is “Steppin’ Out” by English musician and singer-songwriter Joe Jackson, originally included on his 1982 album “Night and Day”.