“Holiday Gifting Made Easy” – this is what Best Buy promises in its latest commercial, highlighting that you can save up to $200 on select Lenovo computers.
“Looking for a perfect gift for your perfect wife? Come to Best Buy”, says the voiceover, mentioning that it will be easier for you once you see the thin light Lenovo Yoga 2-in-1 Laptop, that comes with a powerful Intel Core i7 processor. “If we made the holidays any easier, there would be direct flights to grandma’s house”, adds the voiceover, while on the screen an old lady pointing directions to a plane in front of her house is shown.
The 30-second spot ends with the retailer’s holiday tagline “Holiday Gifting Made Easy at Best Buy” and with the onscreen line “Expert service. Unbeatable price”.