Nike continue their “Unlimited” campaign with a new commercial, starring Zach LaVine and Aaron Gordon, described as two of the best dunkers of the world.
The 30-second spot, titled “Unlimited Airtime with Zach LaVine and Aaron Gordon”, features Zach defying gravity, reality and limits with a breathtaking attempt. Standing on a car in motion, which stops suddenly after hitting a wall, he jumps in the air, catches a ball passed to him by Aaron and throws it to the basket.
The voiceover, who seems to have a conversation with the two, is left speechless. “What? What am I looking at? I can’t take it, I can’t take it”, he says while Zach is in the air, with splinters from the car windshield glass behind him.