Chico’s has released a new commercial featuring the 2016 Fall collection, and specifically the new Juliet Ankle Pants.
The 30-second spot stars a middle-aged woman wearing items from the new Chico’s collection and showing her enthusiasm by dancing on the street. The song playing in the background is “Ain’t Nobody (Loves Me Better)” by Felix Jaehn feat. Jasmine Thompson.
The voiceover says: “When I put on a great pair of pants, I can move, be myself. I feel good and I know I look great. And there’s nothing better than that”, and adds: “The Juliet Ankle Pant from Chico’s – the ultimate fit, for every body. Designed to move, made to flatter”.
These pants are available only at Chico’s and chicos.com.